New guard at Chrylser makes The Ice Cream Maker mandatory reading

In an effort to turn the situation around (at Chrylser LLC)……Mr. Nardelli had dozens of top Chrysler executives read "The Ice Cream Maker," a book by quality consultant Subir Chowdhury.

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A must read for everyone

A must read for businessmen, even those who have made a name for themselves and for everyone else willing to keep aside their notions of self-help books.

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Perhaps the best management book of the year

The Ice Cream Maker, the latest fare from quality expert Subir Chowdhury, looks destined to be a management classic on the lines of Fish and Who Moved My Cheese. … No jargon, no number crunching, just 115 pages of light reading. And you have perhaps the best management book of the year.

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Boils down most of the wisdom of modern management theory and practice

"In The Ice Cream Maker (Currency/Doubleday), Subir Chowdhury has created a short fable about a manufacturing firm that learns to trust its employees, listen to its customers and focus always on quality. The fable format is contrived, but in 115 jargon-free pages, he boils down most of the wisdom of modern management theory and practice that is equally relevant to chief executive and front-line clerk. Running through the tale is Chowdhury's frustration with U.S. firms that are the best in the world at coming up with breakthrough inventions but still haven't figured out how to follow through with the quality production and service that would allow them to reap more benefits from their ingenuity."

Falling back on a fable

You can bet on one thing: this book will outsell his earlier one, The Power of Six Sigma.

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That sweet obsession

"Subir Chowdhury is here with his latest book, The Ice Cream Maker --- another best seller in the world of management, in the sphere of quality promotion, in the realms of positive thinking."

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Eternal optimist wants Metro area to stay confident

"The Ice Cream Maker is a simple tale, deceptively so. Chowdhury is especially good at describing how mediocrity isn't easily identified or changed -- because everybody wants to believe they're already doing a good, or good enough, job."

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Reviewed by Skip Corsini, Director Dale Carnegie Training
February, 2006

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Learn to lick the competition

"The Ice Cream Maker is an inspirational story applies not only to large corporations but could translate to individuals striving to reach their full potential."

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Quality control

"Subir Chowdhury tries to see the positive light in everything and everyone. His positive energy was the inspiration behind his latest book, "The Ice Cream Maker."

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"This brief but timely volume provides much-needed advice and insight into improving quality in American business practices. Chowdhury (CEO, ASI Consulting Group; The Power of Six Sigma ) offers a parable in which the manager of an ice cream manufacturing company learns from a successful grocery retailer how success is achieved. Through a fascinating dialog between the two men, readers will learn about the “Listen, Enrich, and Optimize (LEO)” concept. Chowdhury, an internationally known management and quality consultant, drives home the important point of building and providing quality in every aspect of the organizational culture to establish and retain a position in the global market. He also reaffirms the idea that “the bottom line in quality is defined by the customer.” For a company to be successful, its products must meet customers' expectations, performing as promised, even exciting or delighting the customer. Small-business owners/managers and business students and faculty will all learn from this practical parable with the moral that in the long run “quality is cheaper... ‘than good enough.'"

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"Innovation is as American as apple pie. But innovation is not enough. No matter how clever your product, the competition can copy it. And if they improve what you have, and offer it at a lower price, you're doomed. Here, consultant Chowdhury, author of The Power of Six Sigma, uses a parable of a struggling ice cream factory to make the basic-but compelling-point that if you don't start with superior product quality, and do everything in your power to keep raising it, you won't be around long. One key message: "Quality is defined by the customer."

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"The Ice Cream Maker (Oct., $17.95) by Subir Choudhury presents a universal methodology in quality that can help American businesses compete on a global stage."

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"Subir Chowdhury has created a short fable about a manufacturing firm that learns to trust its employees, listen
to its customers and focus always on quality."

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"Subir Chowdhury, author of a few Six Sigma books, has written the perfect primer for people that need a refresher course or are merely wondering why their business seems to be stagnating."

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